ABOUT THIS PROJECT
After successfully producing Maceo Plex’s first video, we were delighted when Eric and the guys at Kompakt got back in touch and invited us to produce the next one.
The brief for ‘Conjure Superstar’ was deceptively simple. We were asked to create a video which would court controversy and go viral.
The video was shot over two days in three locations, using GoPros to simulate the perspective of a mobile phone.
The video was released by Kompakt on the 8th of August and received over 145,000 views in its opening weekend.
The video for Conjure Superstar was promptly picked up by the press with THUMP UK (a website run by Vice Magazine) describing the video as ‘ a clever, innovatively shot video, a throwback to the 90s when Jonathan Glazer was at his peak and every Bjork video was a mini-masterpiece’